Apple Business
One record for every location, published to Apple Business Connect, Maps and Siri.
Apple builds a place card from more than one source, and the business is only one of them. Your team keeps each location in one Truemap record, Truemap publishes it to Apple, and every place card is then re-checked on a schedule.
What goes wrong on Apple
On Apple the business is one source among several. Six ways a place card stops matching the record, how each is caught and how it is put back.
Found as: Wrong
A data provider’s record stands in
Apple Maps takes place data from third-party providers, and a provider’s older record can show where the business’s own should.
How Truemap detects it
A data provider’s record stands in detect-text
How it is fixed
A data provider’s record stands in fix-text
Found as: Outdated
Unclaimed locations
A location nobody has claimed in Apple Business Connect shows what Apple already held, with no owner to correct it.
How Truemap detects it
Unclaimed locations detect-text
How it is fixed
Unclaimed locations fix-text
Found as: Wrong
Reported issues change the card
Anyone using Maps can report a problem with a place, and Apple can change the card from those reports.
How Truemap detects it
Reported issues change the card detect-text
How it is fixed
Reported issues change the card fix-text
Found as: Duplicate
Duplicate place cards
Two cards for one branch: directions lead to either, and only one carries the details the business set.
How Truemap detects it
Duplicate place cards detect-text
How it is fixed
Duplicate place cards fix-text
Found as: Outdated
Edits wait in review
Apple reviews an edit before publishing it, and the card shows the old value until the review ends.
How Truemap detects it
Edits wait in review detect-text
How it is fixed
Edits wait in review fix-text
Found as: Outdated
The category has no match
Apple keeps its own category list, so a category chosen for another platform is mapped to the nearest one, and the nearest one decides which searches find the location.
How Truemap detects it
The category has no match detect-text
How it is fixed
The category has no match fix-text
Check your Apple listing
The audit compares one record with its Apple listing, field by field. This is a sample run.
What the audit checks on Apple
- Location namePartial match
- StatusMatched
- AddressPartial match
- Postal codeNot compared
- CategoryMatched
- PhoneMatched
- WebsiteNot matched
- Opening hoursMatched
- CoordinatesMatched